By Colin 
Amy Campbell introduces herself with her debut single ‘Wallet’, released on 24 October. The Leeds-based pop vocalist and songwriter arrives with a sound that feels both intimate and cinematic. Combining delicate vocal delivery with soulful warmth, she sets a striking tone for what promises to be a captivating career.
‘Wallet’ is a nostalgic pop song about memory, grief and the parts of life we wish we could revisit. Amy wrote it as a reflection on loss and the comfort found in remembering those who shaped us. The song explores how something as small as an object can hold enormous meaning, becoming a vessel for emotion and connection. Her voice carries that story with grace, moving effortlessly from tenderness to quiet strength.
Produced with sensitivity and space, the track allows Amy’s vocal performance to shine. Each phrase lands with purpose, and her tone has a natural purity that draws the listener in. The combination of soft piano textures and layered harmonies creates a sound that feels magical without ever losing focus. It is a debut that glows with emotion, understated yet deeply affecting.
A debut filled with promise
‘Wallet’ establishes Amy as one of the most promising new voices in British pop. She has already begun to build a loyal fanbase drawn to her honesty and expressive style. Earlier this year she supported UK pop artist Jason Allan on his Leeds tour date, winning over audiences with her calm confidence and emotional delivery.
Her influences range from Whitney Houston to Ariana Grande and Madison Beer, blending powerhouse vocal technique with contemporary pop production. That balance of classic soul and modern clarity defines her emerging sound. Amy’s music feels personal but polished, crafted with care and a clear artistic identity.
‘Wallet’ also highlights her strength as a songwriter. The lyrics balance vulnerability and hope, finding light in moments of reflection. Rather than relying on grandeur, Amy’s music speaks through simplicity and sincerity. She understands the power of restraint, and it gives her debut a timeless, cinematic quality.
As she steps into the spotlight, Amy Campbell proves that subtlety can be every bit as powerful as volume. Her voice, both delicate and commanding, sits at the centre of a sound that feels pure, emotional and quietly magical. ‘Wallet’ is the beginning of a story that listeners will want to follow.
You can pre-save ‘Wallet’ here and follow Amy over on Instagram.